FITNESS CLASS TRENDS – WHICH ARE A HIIT AND WHICH AREN’T SQUAT
- Written by comparethemarket.com.au
It may come as a surprise, but barre classes have been determined as the world’s most-searched fitness class trend between 2005 and 2020, according to research conducted by an online comparison service in Australia.
Using Google Trends and search volume data, Compare the Market has created a racing bar chart to indicate search volume trends for various fitness classes in the world’s 15 highest GDP countries. The research covers a range of different fitness classes – including yoga, HIIT and box fitness – which were determined to be the top 15 most-searched around the world. The results provide some interesting insight into how the popularity of various fitness ‘movements’ have changed in the last 15 years.
Of those included, barre classes returned the highest search volume per month with 170,000 global searches in June 2020. Second place was a considerable distance behind, with spin classes turning over 90,500 searches in the same period. BODYCOMBAT had the lowest search volume of the terms included, with a mere total of 2,900.
The research also included a country-level breakdown of the data. Interestingly, not all countries presented search volume for every fitness trend. Germany, Russia and Japan showed data for as little as 2 of the included search terms. Alternatively, the most common search terms across the country-level breakdown were clearly identifiable as Pilates, spin, yoga and Zumba.
To find a more comprehensive overview of search interest in fitness class trends around the world including a breakdown of interest for individual countries, visit comparethemarket.com.au.
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